David Westbrook 17.6 million American adults are either alcohol dependent or abuse alcohol. According to the recently free 2001-2002 National Epidemiologic Survey on Alcohol and Related Conditions, alcohol dependence - particularly among men - has decreased; however, rates of alcohol abuse have increased. Super Bowl Sunday has long been related with over consumption of alcohol and the problems of alcohol abuse. Mothers Against Drunk dynamic has compiled statistics for Super Bowl day alcohol incidental to driving fatalities all year since 1999. These statistics show that an normal Super Bowl Sundays see 55.4% increase in alcohol incidental to traffic fatalities finished other days of the year. Part of the problem may be that imbibing alcohol is encouraged during the Super Bowl. Nearly 20% of the commercials, 10 out of 58, aired during superior Bowl XXXIX will advertise Anheuser-Busch products. Last year Anheuser-Busch's commercials were among both the most controversial and popular. Also promoting Super Bowl alcohol consumption, About.com's football writer James Alder, whose goal is to, "provide you with all the necessary resources all serious football fan needs...," offers superior Bowl party recipes for alcoholic Jello shots, including instructions in how to make them stronger. SOBERnet, a website on alcohol abuse and alcoholim, offers an secondary recipe for a successful Super Bowl party at www.sobernet.us Serve secondary nonalcoholic drinks. Have a key check, and don't let party goers drive drunk. Provide transportation via a selected non-drinking driver or taxi. Plan post game activities, as only time can help someone cold sober up. And, don't drink and drive. ### About The Author